Iconic Original · About us
Keep the story
Renew the design
We don't start from what is missing. We start from what exists, from its value and from everything it can still become.
Our craft
Transform without erasing
Our work has always been to transform spaces. Today we do it with 3M DI-NOC architectural finishes, the IconicWall modular system and a direction able to hold together design, material, people and time.
For us, renewing does not mean replacing everything. It means recognising what deserves to stay and building a new identity around it.
Who is behind it
Yuri
Meneghetti
I have been working with 3M DI-NOC finishes since 2013. After the first courses I started straight away renewing venues in Germany and Italy, and from there shops, hotels, restaurants and homes, until I conceived the IconicWall modular system.
I follow every project from the site survey to handover and, site by site, I bring in the professionals best suited to the job. I am a 3M Endorsed installer, with Italian certificate number 8.
Where the eye comes from
The world taught us to see
Our story comes from the wish to travel and observe: architecture, streets, materials, different ways of living in spaces. Every place adds a reference; every encounter changes the way we design.
The way we work
One direction
from site survey to handover
We take responsibility for the result: we read the space, define the work, choose materials and skills, coordinate the site and answer for the handover.
3M Endorsed InstallerExpertise is certified
The right material
Installed to the highest standard
Yuri Meneghetti is a “3M Endorsed” installer, with Italian certificate number 8: he completed 3M's training on DI-NOC finishes and was assessed against its installation standards.
For the client this means installation carried out according to the manufacturer's guidelines.
Three ways to transform
One single vision
Three Iconic worlds
The next chapter